We are thrilled to introduce our new “Humble & Hustle” Tee – designed by Brockton, Massachusetts native Sharisse Scott-Rawlins, the winner of our TB12 x Power of Art Empowerment Through Art Competition! All of the proceeds from sales of this exclusive new TB12 shirt will be donated to the Boys and Girls Clubs of Metro South, an organization whose facilities in Brockton and the surrounding towns are a pillar of the community and a crucial piece of the development of the area’s youth.
The inspiration behind this idea started when the TB12 team visited Brockton in the Summer of 2020 to distribute meals to families in need. In light of the COVID-19 pandemic and the Black Lives Matter movement, we sought a meaningful way to support our local community and use our platform to amplify the voices of the black community.
Our friend and Brockton community activist Ollie Spears showed the TB12 team some of the many incredible social justice-inspired murals that had gone up across the city during the summer, and we knew we wanted to find a way to use our platform to share the city’s powerful art tradition to help make a difference.
A few months later, we invited students, designers, and creatives from Brockton to send us their designs for a new TB12 shirt in support of the city of Brockton, social justice, and the ongoing fight against inequality. Thanks to our partnership with the Brockton-based group Power of Art, we received submissions from people of all ages whose Brockton pride inspired them to create and share their own unique designs.
After pouring over the design submissions with a group of reviewers, we were proud to select Sharisse’s “Stay Humble, Hustle Hard” design as our winner! Sharisse concisely captured the fighting spirit of Brockton, the ongoing struggle for social justice, and the mentally tough attitude that we preach here at TB12 – all in a great looking shirt.
Meet the Artist:
Sharisse Scott-Rawlins is a 26-year-old fashion designer, teacher, and artist who grew up in Brockton, MA. She started her own fashion design business as a Sophomore at Brockton High School, and has been growing it ever since. She received her undergraduate degree from Lasell College in fashion design before getting her Master’s Degree in Business from Howard University. Her upbringing in Brockton inspired Sharisse to use her brand to make a difference and encourage confidence, individuality and equality in her community.
“My design was inspired by the bold tough exterior of Brockton, yet the deeper roots the city holds. With this design I wanted to make the simplicity speak volumes and the message to be heard loud and clear,” says Sharisse. “Staying Humble and Hustling Hard is the epitome of growing up as a Brockton Boxer in the City of Champions, and definitely a value I have continued to live by my entire life.”
Sharisse’s design perfectly captured the core values we initially decided to challenge our designers to base their creations on: empowerment, social justice, Brockton pride, and determination.
“As a designer, and more importantly a teacher, I have always tried to instill these values in my students everywhere I go,” says Sharisse. “The fist represents Black Pride, the glove representing our Brockton pride, and the “508-BLM” stands for the black lives in Brockton being significant and valued regardless of the unjust stereotypes and judgements placed upon us.”
Where the Proceeds are Going:
Children growing up in the Brockton area are too often faced with challenges that no kid should ever deal with – overcrowded and underfunded schools, a lack of access to healthy food, and dangerous and often poverty-stricken neighborhoods and homes – these challenges can make it nearly impossible for children in the city to envision a successful future.
For this reason, we’ll be donating 100% of the proceeds from sales of this exclusive shirt to the Boys and Girls Clubs of Metro South. With a mission “to nurture strong minds, healthy bodies, and community spirit through youth-driven, high-impact programs in safe and fun environments”, their four locations in Brockton and the surrounding area are critical to the positive development of youth in the area.
They provide kids of all ages with a wide range of programming and mentorship that allows them to develop the skills and confidence necessary to succeed in the classroom, on the field, and in all walks of life. The Boys and Girls Clubs of Metro South are building a better future for Brockton by changing the lives of so many kids in the city, and we at TB12 are honored to have this opportunity to support the life-changing work they do.